The concepts involved in creating a marketing strategy
Creating a feasibility plan – will this business be successful in reaching my goals
Data collection – What to collect, why to collect it and how to use it
How to do Market Research of your industry, competitors and clients in your target market. Where to the find information and how to understand and interpret the data you find.
Learn about your competition. Their products, strengths, weaknesses and ongoing reputation. Then how should you build your own plan